Investing In Support with Kristen Westcott
Meet Our Guest, Kristen Westcott
On this episode of the Behind Their Business podcast, the host of the show, Steph Blake, interviews special guest, Kristen Westcott. Kristen is a business growth and system strategist for business coaches and service providers. In her business, she helps business coaches and service providers simplify their businesses. She is an expert in simplifying her client’s systems to help them scale their business. She has extensive experience in investing in support in her business shares with us a few stories on her experience.
Kristen helps her clients by streamlining their systems for better, more effective workflows so that her clients can spend their time on revenue-generating tasks instead of putting out fires instead of turning a profit.
To start our interview out, Kristen dives into how she supports business owners. She provides her genius of workflows and scalable systems, and how the online world affects her clients. She notes that the online business world adds a lot of pressure to business owners and that she herself has also made a few mistakes along the way.
Specifically, in investing before she was ready to do so. After being burned by numerous business coaches and online coaching programs, Kristen breaks down the steps she uses now to avoid investing in the wrong programs for her business and her lifestyle.
A few key points discussed:
- How I support other business owners get their own systems up and running effectively (1:30)
- How the online world affects the business owners I assist (3:01)
- Example of how I was investing and how it affected me and my business (3:12)
- Lessons from investing in support before Kristen was ready (8:30)
- Dealing with pressure from the online world and “shiny object syndrome” (10:35)
- Tips on investing in support in programs (19:10)
- The process of investing in support in specific programs (23:01)
- Preference of investing and support within programs (28:40)
- A final lesson and tip on investing in support (33:14)
CONNECT WITH KRISTEN WESTCOTT
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